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Search Engine Optimisation

March 3 2009 by Scott in Popular, SEO

After having re-designed iKreativ completely from the ground up I recently decided to run a simple SEO (Search Engine Optimisation) test to see how far, and how fast I could climb the Google ladder.

So, the test. To get the highest possible listing for 3 specific search terms, ‘Web Design Oldham’, ‘Graphic Design Oldham’, and the broader search term ‘Design Oldham’ in under 1 month.

The techniques used are very simple, straightforward, and most of all, honest.
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HTML errors affecting SEO

December 12 2008 by Scott in Popular, SEO, Web Design

Invalid HTML code which has errors within it can affect your search engine ranking. Some Web Designers, and clients alike don’t always realize how much simple page errors can cause a search engine spider to incorrectly index a page or skip the page altogether. Checking your code and links is always a must.

Bad code can hurt your site with the search engines in several ways. Search engines score a page by looking for relevant terms in key HTML components in specific places within a document. If they don’t find them because of typos or other mistakes, the spiders can downgrade your page or leave without reading your whole page.

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